3 Reasons for Using Video On Your Blog


Blogs have long since transcended their original identities as online diaries. More often than not, they are now high-powered business entities with advertising revenue, sponsored partners, and carefully moderated comments sections below each post. It has also evolved in its mode of communication: once solely expressed through words, blogs increasingly utilize images and videos to convey a given message.

In many respects, the growth of video blogging comes as no surprise. Thanks to technology now embedded in laptops and smartphones, people are more able than ever before to easily record and upload a video. Using the latest mobile devices, you can create videos with camcorder quality, thus allowing cheap video posts on a blog to contain an air of professionalism.

But you may be wondering: even if posting a video on my blog is so easy to do, what’s the point? What can I get out of a video that I can’t get out of a paragraph of text?

If you are asking yourself these questions, here are a few reasons for why you should consider incorporating videos into your blog:

It Helps Diversify Your Blog

It’s not that using videos is superior to using text; rather, both can be used in conjunction to give your blog greater diversification and attract a wider audience. There are many people out there who prefer having videos and visuals alongside large chunks of text, and embedding videos can thus help you break up monotonous portions of the blog and attract repeat views from those who may have visited your site but weren’t drawn in by all the writing.

It May Have SEO Benefits

With everything we do on our blog we want to have our page rank in mind, and the incorporation of videos is no exception. By tagging videos with key terms and by creating a delineated section of your site for video archives, you can insure that certain important words pop up for Google’s web-crawling bots and push you higher in its algorithm. Videos can also help SEO from a diversification standpoint: just like with readers, there may be websites out there that much more willingly link to a video than link to a piece of text. Your use of video, then, may help encourage more inbound links to your site.

It Can Make Your Life Easier

If you like to blog you probably don’t mind writing, but sometimes the words just don’t come. And, other times, we may have some brief to say but don’t want to have to type it out. In both of these situations, it can help to have video blogging as an option. Let’s be honest: all of us, after a while, get sick of doing the same thing every time. Video helps keep things interesting for the most important person involved in your blog – you.

Using video can thus create diversification on your blog, with the result being greater potential readership, page rank optimization, and personal enjoyment for you, the blogger. Just make sure that your videos are embedded, not linked, and that they have sufficient professionalism and quality. Otherwise, video blogging isn’t too challenging. There’s really no reason not to give it a try.

What Do Business Owners Really Need to Know About Worker’s Comp

Business owners must be aware of the types of settlement which are offered when they choose a workman’s comp insurance policy carrier. Individuals who want to know how long it will take for them to receive financial compensation for their injury. An employer needs to know this information so that they can avoid the possibility of litigation. The amount of money which is expected to be paid for the policy and the terms and conditions of the policy for each individual employee is also important for the business owner to know so that they carry enough insurance to cover the legal responsibilities they have two this state as well as to their employees on a moral level.

Making the decision to go with a comprehensive plan is also a good idea for business owners who want to make sure that they do not have to get dragged through litigation. Understanding the types of long-term and short term coverage that is offered by a company is essential to business owners protecting their interest.


Business owners also need to be aware of the different standards and policies of contractors insurance for independent contractors. Having a waiver which allows an independent contractor to be covered by workers’ compensation insurance by the day may cost more depending on the details of a given policy. Business owners need to verify that they can have contractors working on the policy without violating any of the terms and conditions which are held by employee only insurance policies.

Asking for clarification on the level of coverage available for independent contractors is necessary so that a person is not blindsided if there is a problem when a person who is not a contract employee becomes injured on a business owner’s property. Negligence related to the improper use of equipment should also be factored into the decision-making process when choosing the coverage plan. If an individual is negligent, some plans do not allow for the coverage to be extended to a person who has made a personal mistakes in judgment. Making sure that equipment and related injuries are covered is important for company owners who want to sign a safe and efficient working environment.


Business owners should work with companies who are able to Expedia the process of processing the claim in emergency situations. The more people work the business owner must fill out for the claim to be processed, the longer it will take for their employee to receive compensation for their injury. Understanding the process of filing a claim before agreeing to any policy enrollment is an intelligent and expected to responsibility of the business owner who is trying to protect their employees in the event of a catastrophe. The easier the process is to make a claim some of them were goodwill and employer will have from the injured employee. This is beneficial for individuals who are working with a higher risk industry where they may need to utilize the insurance process on a regular basis. When people do not understand the process of how to make a claim some of the settlement time Spans can be longer than is advantageous for business owners and their employees to wait. Making sure that things are handled efficiently is a respectful way to deal with employees have been injured.

5 Ways Superfish Is About To Change the Way We Search Online


Superfish is a new type of search engine, one that is changing the way people access information on the Internet. While it’s still fairly new and may not yet seem like a challenge to the likes of Google and other search engines, if you read the writing on the wall you will see why Superfish may very likely represent the future of search.

Let’s look at six ways that this innovative search engine is fundamentally changing the nature of searches.

1. Make Visual Searches Possible

The Internet has become increasingly dominated by images. If you look at the most viral content on social networks, for example, you will see lots of photos and other visual content. Superfish is the first major effort to create a search engine that works with images rather than text. This has the potential to revolutionize the way searching online is done.

2. Makes Shopping Easier

When people shop, they often have a picture in their minds of what they want. This picture is more important than any text they might type in to describe the product. The Superfish technology allows shoppers to find what they’re looking for based on images. Searchers enter an image and instantly get suggestions on visually similar items. This makes it easier to locate exactly what you’re looking for. For now, the focus is on home decorating items. Superfish’s LikeThatDecor tool allows you to search for furniture and home accessories using visual search.

3. Changing the Way People Adopt Pets

Another product offered by Superfish is PetMatch, a visual search engine that makes it easier to find pets up for adoption in different areas. You can use pictures in the PetMatch gallery or take a picture of a pet you like to find pets that match your criteria.

4. Make Spontaneous Searches Possible

A huge benefits to the Superfish techology is the ability to connect the visual search engine to users’ mobile phone cameras. This allows people to snap pictures of something and instantly get information from the internet. For example, someone could take a picture of a home they like to find one built in a similar style. The same principle could work for any type of item or product and they plan to continue to roll out mobile apps for just that.

5. Change the Nature of SEO

If the type of image based search offered by Superfish becomes popular, it stands to reason that we will see a reduction in text-based content. A great deal of online content is currently created with SEO in mind. If more people are searching for images, however, traditional SEO may become obsolete. Traditional search engine optimization will have to be replaced with some type of image based SEO.

IT Support Can Be the Key: Do You Get it?

Small to medium businesses have limited budgets to work with, so it might be necessary for them to work with bare bones staffing. Even the smallest of businesses must keep in mind their need for certified and professional IT staffing, especially if they rely on their computers and internet connection to keep their daily business activities up and running. The more aspects of the business that are handled via the internet, the more important reliable IT support becomes.

Down Time is Money Down the Drain

For every hour that is lost to a computer malfunction, software glitch or faulty internet connection, the business is losing money. If you rely on the computer system to set appointments for instance, there is nothing that you can do if the computer crashes. Until you are back up and running, your whole operation is at a total stand still. That is why many companies set aside part of their budget to have IT staff on hand. Having professional project management staffers to keep your computer and software working correctly can keep your business running effectively as well.

Complicated Computer Systems

While most computers are supposed to be easy to set up at home for the average user, there are some software applications and set ups that become a little more complicated. For a business, the computer system might involve a whole network of computers that must interact with one another perfectly for work to be done. Certain applications might require more than just downloaded software to work properly. Downloaded or installing a program may require disabling or uninstalling other programs that are incompatible with the new program. Just one program that is not working correctly can impact the performance of the computer and in some cases can make the system crash. If you think that a glitch is costly in terms of time and money, you don’t want to know what a crash may mean to your business.

IT professionals can set up your system including the computers, printers and multi-line phones. They can do it without having to stop and figure out what they are dealing with a million times and can make sure that the wires (if they are use) are fairly hidden so that they don’t create a tripping hazard. You may not have the funds to have a full time dedicated IT staff, but having a company that can come as needed is very important for your business needs.

Choosing the Right IT Management Company

Before you hire an IT management company, investigate their credentials, looking at things such as their training, certifications and how others have reviewed their work in the past. Look at several companies in the area, reviewing their rates and availability as well. Very available IT firms might not be highly regarded while those that charge very high rates may be overstating their qualifications just to drive up their fees. You want someone you can count on but who will also be able to get the job done quickly and correctly.

How to Delegate The Right Tasks to the Right Employees


It is essential that an individual who is asked to perform a task has the right abilities to do so properly. Saving time by asking employees about their qualifications prior to delegating responsibility is a necessary skill for any manager. Understanding how to motivate the ideal candidate to do their best is also an important part of getting things done in a timely fashion. The development of the proper motivational approach is necessary for timely completion of the important tasks.’


A level of seniority should be required for any task which will be a representation of the company’s ability to meet customer expectations. Employees who have been dedicated to the advancement of the company will be more likely to be able to reach expectations appropriately. People who are new to the job may not have the ability to understand complex responsibilities which are associated with existing procedures. The willingness of foundation members of the company to advance the company properly is also an essential aspect of keeping the company growing in a positive direction.


An employee should be rewarded for performing well in the past. This means that checking company files to see which employees have done well on performance reviews is an important part of making sure that the right person is given the responsibility of advancement. These people will be more motivated than individuals who are advancing simply because they have the necessary educational credentials. Opportunity is a great motivator tentatively word of prior performance should be factored in for anyone who is considered for promotion.


Employee should be rewarded for being ambitious and trying to advance themselves professionally. Any individual asking for opportunities that showed the ability to perform well in the past should be rewarded with an opportunity. The willingness to learn new skills went away from the office, is another indication of any individual who is serious about creating opportunities for themselves. People who are willing to stay late and show up early to work should always be seen as potentials for advancement in the future. The development of confidence should also be considered when trying to promote someone new.


Natural born leaders should be given the opportunity to use their skills appropriately. These individuals will take initiative even when they are not requested to do so. The people who are looking for opportunities to close this problem solving skills often will be worthy of more responsibility within the workplace. The ability to work well with others and motivate them is any indication of the ability to be of greater assistance to the company goals. Finding individuals who are willing to focus on consistent professional improvement can often be the greatest gift that is provided to existing management team members. Looking for leaders in groups of people is the responsibility as management members who are seeking to grow a company.


There’s no greater indication of intuition than when providing someone with an opportunity. Oftentimes if it feels right to provide a person with an offer of advancement, it will be the proper decision for the company. Willingness to follow instincts is another sign of the great leader who is willing to follow instinctual impulses.